Founder Fridays: Hubcast
Who are the faces behind a company? How did the company get started? These are common question you may have about startups you see and hear about. If you don't get a chance to personally meet the founders, you're unlikely to ever know their story. That's what Founder Fridays is all about.
This week we have Toby LaVigne, CEO and Founder of HubCast, a company poised to change commerical printing by allowing marketing and sales professionals to print high quality materials and have them delivered anywhere in the world.
1) What is your current Startup? (Name & URL)
2) What's the elevator pitch?
Commercial printing is hard, kind of like managing a painting contractor at your home…you have to stay on top of them to stay on time and you are the quality inspector. HubCast’s mission is to make commercial print easy. We are cloud print service that enables marketing professionals to place print orders from anywhere to anywhere (Globally), anytime. Quality and order management are built into our technology, so you don’t have to play inspector, or general contractor

3) When did you know you wanted to be an entrepreneur?
I was the neighborhood kid who mowed the lawns, shoveled the driveways and delivered the paper. I didn’t know I was an entrepreneur until a neighbor told me how entrepreneurial I was, so I guess from then on I knew that’s what I was.
4) What was the best advice you ever got?
There are three things you have to get right in life; who, what, and where. Who you spend it with, what you do, and where you live. I’m fortunate to be able to say that I’ve got all three nailed.
5) What Startup(s) are you most excited about today? Why?
Pretty much anything in the cloud. I have an ipad and my two little girls (2 and 3yo) love playing with it. I am continually stunned by the quantity and quality of educational apps that are out there! My girls ask for my ‘puter’ from the moment they wake up til the moment they go to bed. There is plenty to worry about these days, but stop and consider how much positive will come from this quality and quantity of learning and exploring!
6) What's your favorite part about being an entrepreneur?
Hmmm…depends which day you ask me or any entrepreneur. Sometimes getting back on a fishing boat sounds like a really good idea…lol. I think it’s the pride that I feel being part of making something great happen; seeing my team mates excited about our mission and the reactions from customers are probably the things that I enjoy the most and that drive me.
7) If you could recommend one book for entrepreneur's to read, what would it be and why?
Just one?! I’m kind of a junkie, so one is tough.
Tribes by Seth Godin, because there is a ton of noise out there today and it costs too much to get your message out in the old ‘interrupt, brute force’ way, we have to build a following or tribe and be so relevant and useful that they want to help spread the word.
A Whole New Mind by Dan Pink, because as Albert Einstein said, "The only thing that interferes with my learning is my education." AND "We can't solve problems by using the same kind of thinking we used when we created them."
Made to Stick, by the Heath brothers, because being taught to write 8 page essays taught business people to focus on quantity not clarity. Communication is everything in business, a lot of us need help getting to the point…fast.











