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Hacking the Magical Number Seven with Storytelling
Submitted by
Jason Evanish
on Sun, 11/15/2009 - 10:37am
in
elevator pitch
job hunting
storytelling
tips
Marketing, Sales, PR
General Information
URL:
http://gigaom.com/2009/09/06/hacking-the-magical-number-seven-with-storytelling/
Author:
Mike Speiser
People can only remember 7 things in their short term memory, but if you use a story to have them remember more. Use stories for your pitch, you product and advertising.
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