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BRAND STRATEGY WORKSHOP
April 2, 2020 @ 6:30 pm - 8:30 pm$50
- brand definition, origins and evolution
- types of branding; Consumer, Corporate, Place, Personal
- understanding your audience, analysing human behaviour traits to inform brand design and communication strategies.
You will walk away with a toolkit of approaches and methodologies to build your own brand strategies and the ability to observe and critique other brands.
This workshop is idea for beginners starting out to launch a new brand or idea, business-owners or those starting-up new businesses, designers and communications professionals from all levels and areas.
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