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Competitive Intelligence: “The Art of War”

June 3, 2015 @ 9:30 am - 11:30 am


Explore the methods and value of gaining knowledge of the “players in your space” and how you can turn that insight into profits, revenues and success for your business.

It can help you drive your strategy, give you confidence, make you bulletproof, and provide you with the competitive edge that will help you WIN.


Mimi Evans: As Founder and CEO of internet research firm salesquest.com, Mimi Evans grew and successfully negotiated an exit to a large international research firm in 2014.  Her prior experience includes leadership roles at technology companies like IBM, Netscape and Eastman Kodak.  Over her career she has held top positions in sales, marketing, channels, finance, and sales operations. 

For the past three years she has been active as a mentor and judge for Mass Challenge, the Enterprise Center at Salem State, board member for Innovation Women, Harvard i-Lab, Venture Café, the Piranha Pond/128 Innovation Capital Group and ENET (Entrepreneurs Network).

She is currently an angel investor and financial strategist, dedicated to helping and leading young companies and small businesses to a place where they excel and build their financial fortitude.

Enrico Palmerino: Enrico served as the CEO and co-founder of ThinkLite – a lighting efficiency firm which he grew from dorm room to #46 on Inc’s 500 List before exiting. He is frequently recognized by the media for his entrepreneurial success and was named Top 25 Entrepreneurs Under 25 and ranked #2 among the Best Young Entrepreneurs in America by Bloomberg Businessweek. He is also an investor and advisor in several startups, keynote speaker at several colleges and organizations, and is on the Board of GVNA Healthcare as well as both the Board of Corporators and the Technology Advisory Committee at Fidelity Bank. Enrico is currently the Managing Director and Partner at SmartBooks Corp. – which acts as an outsourced accounting department for startups and small to midsize businesses; providing better, faster, and more affordable bookkeeping and controller services through its focus on technology and systems integration.

Doors will open for networking at 9:30am.

This program is part of McCarter & English’s ongoing series on legal and business topics for entrepreneurs and emerging companies. Programs are held once or twice each month and are open to members of the CIC and their guests, as well as to the greater Boston entrepreneurial community. Contact: Benjamin Hron, 617-449-6584, bhron@mccarter.com, @HronEsq

About the McCarter & English Venture Capital and Emerging Companies Group

McCarter’s Venture Capital and Emerging Companies Group is dedicated to helping entrepreneurs build and finance their businesses and assisting angel and venture capital investor invest in early stage and emerging companies. The group is composed of tech-savvy lawyers who have helped build, grow, finance, sell and take public companies across the full spectrum of businesses, including Internet, software, medical devices, new media, life sciences, cleantech, healthcare, consumer products, biotechnology, retail, e-commerce, entertainment, financial services, insurance and telecom.


June 3, 2015
9:30 am - 11:30 am
Event Category:


McCarter & English


MA United States + Google Map

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