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Influencer Marketing: Harnessing the Power of Social Media Influence
May 28, 2015 @ 8:00 am - 5:00 pm
Using Blogging for Influencer Marketing
Authority online is more important today than ever before, John Cass, Author of Strategies and Tools for Corporate Blogging, explains how to develop an influencer marketing program, that uses blogging, expert content and content marketing as part of your blogging strategy. Essentially influencer marketing uses the power of social media to reach out to influential people in a specific industry and getting them to write about you.
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