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Innovation: Successfully Delivering the “New” Client Expectations with Norm Brzycki (Dash Strategic)
May 7, 2020 @ 6:00 pm - 7:00 pmFree
Innovation is a practical, no-nonsense way of creating a context and culture of innovation and change for your company. It is about the “new” customer expectations, solving real problems with the goal of connecting with your customers on a deeper, intuitive level while driving quality and increasing the value you bring as well as revenue and profitability.
Your business and the entire competitive business world are focused on measuring results and returns and that is appropriate and important. Truly healthy, growing, and innovative companies have leaders and a culture focused on mission and vision (long-term gains) as well as processes and procedures that allow and facilitate exploration, innovation, and change. Real sustainable innovation isn’t about creating the “next big thing”, although that can happen. It’s about searching for ways to better serve your customers presently and with an eye on what’s next, and the ways and means to achieve it.
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