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Opportunities and Issues to Consider When Expanding Internationally to Enter the US Market
February 6 @ 9:00 am - 10:00 pm
Entering any new market comes with a variety of opportunities and challenges for growth companies. The U.S. market can be exceptionally attractive and overwhelming all at the same time. The number of marketing opportunities and channels in the U.S. is far more than any other country. All too often, companies entering the U.S. waste all of their precious time and capital on low yield options. These companies do not generate the necessary traction and ultimately make an unceremonious market exit. To gain fast traction and reliable growth in the U.S., entering companies need exceptional strategy and execution. Join a conversation about things to understand and look out for when entering the U.S. Market.
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